Marketing Budget Breakdown
Digital Marketing
Includes costs for paid media, social media advertising, influencer collaborations, and SEO/SEM efforts
Traditional Advertising
Covers billboards, bus wraps, transit ads, radio campaigns, and print media
Partnerships and Sponsorships
Costs for securing and maintaining brand partnerships, collaborations with institutions, and sports team collaborations
Content Creation
Budget for video production, artist interviews, social media content, and post-event highlight reels
Merchandise Production
Design, manufacturing, and logistics for event merchandise, including exclusive co-branded items
Data Analytics and Technology
Budget for tracking, analyzing data, and providing real-time insights during the event